Applications - Home

Advertising


xPatterns provides an online advertisement optimization solution enabling advertisers and agencies to serve the right ad to the right customers at the right time on the right device.

While there are a number of digital ad optimization methods utilized today, xPatterns brings revolutionary concepts and practices into play. Based on each individual user's profile, actions, context, and advertiser targeting inputs, xPatterns can seamlessly select the most relevant ad to deliver from an existing set of ad creative. 

Separating xPatterns from its competitors is its ability to utilize advanced adaptive learning and intelligent algorithms - instead of just tags, keywords, and static rules - to develop an understanding of the target audience and each individual consumer's immediate need or desire. Additionally, xPatterns learns over time and self-optimizes to deliver increasingly relevant advertising to achieve optimal campaign results.

xPatterns ad process