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Retail

You Don't Have to Guess - When You Know Your Customers


Serve relevant, individualized information, in real-time to establish an entirely new customer experience. xPatterns incorporates the best of recommendation, search and personalization technology to give your business a flexible solution that can be applied in multiple channels (mobile, PC, TV) and engagement campaigns (email, SMS, On-Demand TVideo, social media). xPatterns allows you to hear the voice of the customer and dynamically present the right content, content, service, or product at the right time:

  • Dynamically personalize web pages, content catalogues and ads
  • Provide coordinated content experiences across devices
  • Improve customer satisfaction, loyalty, and retention

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Monetize Customer Intelligence


xPatterns enables you to deliver new and improved customer access to content and services. Now customer can find relevant content/services/products based on their preferences, created seamlessly through their behaviors and expressed affinities:

  • The customer Persona can be initialized from existing CRM data sources.
  • Persona attributes are learned and dynamically updated inreal-time from contextual data
  • Content is given a relevance score based on the persona attributes of the customer
  • Unique privacy model ensures maximum benefits to partner ecosystems while maintaining absolute privacy for end-users